5 Things Your Video Marketing Strategy Should Include

Monday, April 6, 2015



This year has been called “The Year of Video Marketing,” as businesses find new, inventive ways to use the medium to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, visually-appealing video.

Thanks to developments in tech tools, it’s easier than ever to create a fun video at little to no cost. Businesses can use their own smartphone cameras or sign up for a service that creates animated explainer videos.

But it’s still important to [click to continue]